Cute Isn't Always Cute

Crest® print ad campaign titled, “Cute isn’t always cute.”

Using the likeness of canary-colored characters, this campaign shows that even the cutest face can spoil a smile.

Art Director: Emily Giglio

  • Role Copywriter/Creative Direction
  • For Crest Whitening
  • Date April 2017
  • Type Spec Ad
  • URL www.emilygiglio.com/